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Social Media Investigations - How to Reduce Insurance Claims

Social Media Investigations - How to Reduce Insurance Claims

Today’s claim professional is utilizing social media as another tool to gain potentially highly valuable information about fraud. Doing a preliminary search may uncover evidence that can help reduce or even eliminate a claim, but sometimes a surveillance professional can add value, proof and insights.

The insatiable desire to share on Facebook, Twitter and other social media sites can provide claims professionals a bevy of information to refute a questionable claim. Not only can the subject’s online activity become a place for effective investigative research, but what others say or post about the subject may be even more helpful.

In an article written by Beth Orenstein of titled, ‘How Social Media ruins insurance claims’ Orenstein says “posts don’t have to be obvious. Carlos Pallordet, a senior economist and spokesperson for Timetric says people are posting on their Facebook page or tweeting things that could be used against them in a claims investigation. ‘Some are more direct and some are more indirect’, he says. Examples of indirect posts that could make claims investigators suspicious include photos or comments about the drivers’ love of speed or recklessness or their dislike of using seat belts, says Pollordet.”

Social media research can help defend questionable slip and falls, exaggerated injuries in car accidents and much more. Insurance companies, third party administrators and their savvy claims representatives can opt to partner with investigation companies to support their claim, it is important that evidence is gathered credibly so it can hold up when challenged.


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